Monday, June 03, 2013

The European Audiovisual Observatory Reports Latest Findings About The Growth Of Kids Channels In Europe

The entertainment news website C21Media is reporting in the following article the recent findings announced by the European Audiovisual Observatory (EAO) about children's television channels in Europe.

According to the EAO's MAVISE database, Viacom International Media Networks (VIMN) currently operates 44 Nickelodeon channels in Europe. It has also been announced in the following articles that Nickelodeon is a important pan-European television brand, and that Nickelodeon channels score highly with viewers in Austria, Belgium, Greece, Ireland and the Netherlands:
European kidsnet growth slows

The number of children’s channels launching in Europe has dropped significantly since the exponential growth shown towards the end of the last decade, new figures show.

According to the European Audiovisual Observatory (EAO), 49 kids’ channels have launched across Europe since 2011, compared with 198 between 2006 and 2010.

Since 2011, 10 kids’ nets have closed down, according to the EAO.

The huge number of channel launches during 2006 and 2010 can largely be attributed to the major US media groups, such as The Walt Disney Company, Time Warner and Viacom, increasing their pan-European children’s channel footprint.

Channels such as Disney, Nickelodeon and Cartoon Network saw “major expansion” throughout Europe between 2006 and 2010 in particular, the EAO said.

Disney now currently operates a total of 63 channels in Europe, while Nickelodeon has 44, Cartoon Network 29 and Boomerang 21. Since 2011, Disney has grown the most, with 12 new channels, while Cartoon Network has added only three.

The European market remains a huge part of the worldwide kids’ TV industry, with about 320 channels for children currently operating across the region.

Twenty-one of these are public service broadcasters and almost 300 are private, the EAO said.

Nico Franks
03-06-2013
©C21Media

TAGS: Channel distribution
GENRES: Animation, Children's
SECTIONS: C21Kids
Also, from Advanced Television:
Children’s TV continues to grow in EU

According to the European Audiovisual Observatory’s MAVISE database there are more than 280 children’s television channels established in the European Union, and approximately 320 in wider Europe. Only 21 children’s channels are part of the public service broadcasting system, while almost 300 are private.

Some of the major expansions took place between 2006 and 2010 with the spread of Disney, Cartoon Network, Nickelodeon and Boomerang brands throughout Europe.

More than 80 channels are focused on national markets. While there are not many public children’s channels, KIKA (in Austria and Germany), Ketnet, La Trois (in Belgium), DR Ramasjang (in Denmark), Clan TVE (Spain), Gulli (France), CBBC (United Kingdom), RAI Yoyo (Italy), and SVBT in Sweden are in most cases the most popular children’s channels in their respective countries.

Certain national channels are very widely distributed in Europe, such as the German channels Super RTL (in 19 European Countries) and KIKA (17 countries), the French Tiji (in 7 countries) and the Italian channel RAI Gulp (7 countries).

The most important of the pan-European brands are Disney (63 channels), Nickelodeon (44), Cartoon Network (29) and Boomerang (21) who have various channels and a large number of linguistic variations throughout Europe. These channels are from the major US media groups Time Warner, The Walt Disney Company and Viacom.

Regarding popularity with children’s audiences, the Disney Channel scores highest in Bulgaria, the Czech Republic, Hungary, Poland, Romania and Slovenia, while it is in second place in Denmark, Spain, the UK, Portugal and Sweden. The Nickelodeon channels score highly in Austria, Belgium, Greece, Ireland and the Netherlands. Other significant pan-European brands include Baby TV, Duck TV, Kidsco and JimJam.

It is not surprising that the channels most likely to appear on the free DTT networks in Europe are those of the public service channels. These include the public children’s channels in Belgium, Denmark, France, Germany, Ireland, Italy, Spain, Sweden and the UK There are also some private channels available for free in Germany, Spain the UK and Italy.

On the pay DTT networks, a wide range of private children’s channels are available in a total of 14 countries (Belgium, Croatia, Cyprus, Denmark, Estonia, Finland, Hungary, Italy, Lithuania, Latvia, Malta, “the Former Yugoslav republic of Macedonia”, the Netherlands and Sweden).

On-demand services

The MAVISE database also includes on-demand services (since May 2013). At the national level, a variety of on-demand audiovisual services for children are provided by cable operators such as Belgacom, Telenet and UPC (both part of Liberty Global), Numericable and Zon, and also operators like Canal+ in Poland. Most other services are from traditional broadcasters, including the public service broadcasters in Denmark, Germany, Ireland, Italy, the Netherlands, and the UK.

At the pan-European level the most important pan-European channels such as Disney, Nickelodeon, JimJam, Boomerang, and Cartoon Network all have many on-demand services targeting different European countries. The majority of these are registered in the UK.
Also, from IP&TV News:
US media brands dominate kids’ TV in Europe

Children’s TV continues to flourish in the EU, according to the European Audiovisual Observatory, which estimates that there are more than 280 children’s television channels in the region, many owned by US media organisations like Time Warner, Disney and Viacom.

Despite the plethora of channels, only 21 of them are part of the public broadcasting system, according to the Observatory. However, those which do exist (such as CBBC in the UK, KIKA in Germany and Gulli in France) are often the most popular in their respective markets.

The most important of the pan-European brands are Disney (63 channels), Nickelodeon (44), Cartoon Network (29) and Boomerang (21), which have a large number of linguistic variations throughout Europe.

In terms of popularity, the Disney Channel scores highest in Bulgaria, the Czech Republic, Hungary, Poland, Romania and Slovenia, while it is in second place in Denmark, Spain, the UK, Portugal and Sweden.

The most important pan-European channels such as Disney, Nickelodeon and Cartoon Network all have many on-demand services targeting different European countries, with the majority of them registered in the UK.

Tags: children's TV, European Audiovisual Observatory, kids' TV
Also, from Broadband TV News:
Kids TV takes off in Europe

TV channels aimed at children are becoming increasingly common in Europe, with Belgacom, Liberty Global’s Telenet and UPC, Numericable, Zon and Canal+ in Poland among the leading providers nationally on an on demand basis.

Data published by the European Audiovisual Observatory shows that most other on demand services are from traditional broadcasters, including those in Denmark, Germany, Ireland, Italy, the Netherlands and UK.

On a pan-European level, the most important channels such as Disney, Nickleodeon, JimJam, Boomerang and Cartoon Network all have many on demand services targeting different European countries, with the majority of these services being registered in the UK.
The Observatory also says that in the case of the DTT sector, most children’s channels appear on free networks and are in fact public service channels, while a wide range of private children’s channels are available on pay-DTT networks in 14 countries.

All told, there are over 280 children’s channels in the EU and around 320 in Europe as a whole, and of these almost 300 are private and only 21 part of the public services broadcasting system.

Over 80 channels are focused on national markets and overall the most important pan-European brands are Disney (63 channels), Nickelodeon (44), Cartoon Network (29) and Boomerang (21).
Also, from Rapid TV News:
Euro children’s channels see strong growth

There are more than 280 children’s television channels established in the European Union, and approximately 320 in wider Europe according to research from the European Audiovisual Observatory.

The EAO’s MAVISE database showed that even though more than 80 channels are focused on national markets, only 21 children’s channels are part of the public service broadcasting system, while almost 300 are private.

The survey found that the most important of the pan-European brands are from the major US media groups Time Warner, The Walt Disney Company and Viacom, namely Disney (63 channels), Nickelodeon (44), Cartoon Network (29) and Boomerang (21) who have various channels and a large number of linguistic variations throughout Europe.

Yet the EAO also revealed that public channels KIKA (in Austria and Germany), Ketnet, La Trois (in Belgium), DR Ramasjang (in Denmark), Clan TVE (Spain), Gulli (France), CBBC (United Kingdom), RAI Yoyo (Italy) and SVBT in Sweden are in most cases the most popular children’s channels in their respective countries.

In terms of platforms, the channels most likely to appear on the free DTT networks in Europe are those of the public service channels, while on the DTT pay-TV networks a wide range of private children’s channels are available in a total of 14 countries. A variety of on-demand audiovisual services for children were also noted by the research mainly provided by cable operators such as Belgacom, Telenet and UPC, Numericable and Zon, and also operators like Canal+ in Poland. Disney, Nickelodeon, JimJam, Boomerang, and Cartoon Network all have many pan-European channels on-demand services targeting different European countries. The majority of these are registered in the UK.

Tags: europe, belgium, croatia, cyprus, denmark, estonia, finland, hungary, italy, lithuania, latvia, malta, macedonia, netherlands, sweden, time warner, walt disney, viacom, disney, nickelodeon, cartoon network, boomerang, kika, ketnet, la trois, dr ramasjang, gulli, rai, yoyo
Also, from DigitalTVEurope:
Children’s TV services in Europe number 320

There are more than 280 children’s TV channels in the European Union and some 320 in wider Europe, according to stats by the European Audiovisual Observatory.

The latest figures claim that there are 21 channels as part of the public service broadcasting system, while almost 300 are private.

Some major expansion in the kids market took place between 2006 and 2010 with the spread of Disney, Cartoon Network, Nickelodeon and Boomerang brands throughout Europe, the Observatory said.

However, more than 80 channels are focused on national markets, while public children’s channels such as KIKA in Austria and Germany, DR Ramasjang in Denmark, Clan TVE in Spain, Gulli in France and CBBC in the UK are often the most popular children’s channels in their respective countries, the study found.

“The most important of the pan-European brands are Disney (63 channels), Nickelodeon (44), Cartoon Network (29) and Boomerang (21) who have various channels and a large number of linguistic variations throughout Europe,” said the Observatory.

The Disney Channel scores highest in Bulgaria, the Czech Republic, Hungary, Poland, Romania and Slovenia. The Nickelodeon channels score highly in Austria, Belgium, Greece, Ireland and the Netherlands, the report said. It also referenced Baby TV, Duck TV, Kidsco and JimJam as other ”significant pan-European brands.”